Telecommunications Consulting & Research
FTTR helps telecom equipment suppliers turn industry relationships, operating experience, and hard-won trust into faster, larger, and more predictable revenue.
Four decades inside the cable and broadband industry — as an engineer, an operator, a builder, and a supplier.
The Challenge
The hardest part of selling into large operators, enterprises, and major construction firms was never the technology. It is reaching the people who decide — and earning their confidence before a competitor does.
That world moves on relationships, reputation, and timing. For an equipment supplier without a road in, it means long sales cycles, stalled pursuits, and revenue that arrives late, if at all.
FTTR exists to close that gap — to turn a strong product into a booked, building, billing account, sooner.
What We Do
FTTR sells access and speed — not advice for its own sake. Every engagement is shaped to a supplier's product, market, and ambition. These are the four ways FTTR most often creates value.
The road in. FTTR opens warm, well-timed conversations with the decision-makers — and the full buying committee — at the operators, enterprises, and construction firms that matter most. A senior introduction, not a cold call.
A named plan to get your equipment shortlisted, trusted, and written into the projects that drive volume. Where to focus, how to position, and in what sequence — built to be acted on, not filed away.
Senior go-to-market firepower without the full-time hire. FTTR can lead or strengthen your business development effort directly — carrying pursuits and channel relationships, not just advising on them.
Where demand is heading, who is moving, and what it means for you. Grounded research and industry intelligence that turns uncertainty into a decision you can act on.
The Advantage
FTTR is not a generalist consultancy. It is built on a single career spent inside the rooms its clients are trying to reach.
Nearly twenty years at Time Warner Cable, rising to Vice President across division, regional, and corporate roles. The major account every supplier hopes to reach — seen from the inside.
President & COO of a telecom construction and installation firm. The buyer's view of how projects are scoped, partners are chosen, and trust is earned on the ground.
Vice President of Strategy in the broadband equipment industry today — carrying a supplier's growth targets, in the same seat as the clients FTTR serves.
Fifteen years running an independent consulting practice, plus chapter leadership in the industry's leading professional society. The rigor of a principal — and the relationships.
Suppliers hire FTTR because its founder has already sat in the chairs they are trying to reach — and kept the relationships.
The Experience
From district engineer to corporate vice president to founder — four decades following the same industry as it became what it is today.
Continental Cablevision
Eight years of technical foundation — the engineering grounding beneath everything that followed.
Time Warner Cable
Nearly twenty years and three major markets — Portland, Dayton/Columbus, and Charlotte — at one of the largest operators in the country.
JTK & Associates
An independent consulting practice — fifteen years advising across the industry.
Allcom Construction & Installation Services
Operating leadership of a telecom construction firm — the build side of the business.
SCTE Piedmont Chapter — a subsidiary of CableLabs
A decade of leadership in the industry's leading professional society for cable and broadband engineering.
Advanced Media Technologies
Strategy leadership inside the broadband equipment industry — the supplier's seat, today.
FTTR Telecommunications Consulting & Research
All of it — the engineering, the operating, the building, the supplying — put to work for the suppliers who need a faster road to revenue.
About
Founder & Principal, FTTR Telecommunications Consulting & Research
Jim Kersnowski has spent more than forty years inside the cable and broadband industry. He started as a district engineer, rose through two decades of executive leadership at one of the country's largest operators, ran a telecom construction firm, and today serves as a vice president of strategy in the broadband equipment industry.
That range is the point. He has carried an operator's priorities, a builder's deadlines, and a supplier's growth targets. He knows how large telecom decisions are actually made — because he has made them, and sat across the table from the people who do.
Alongside it all, he has advised across the industry for fifteen years and led his regional chapter of the industry's leading professional society as VP, President, and Chairman. The relationships are real, and they are deep.
He founded FTTR to put that experience to work for equipment suppliers who have a strong product and need a faster, surer road to the accounts that will define their next chapter.
A note on the name. FTTR is a familiar set of letters in this industry — fiber to the room, the network reaching all the way to where people live and work. We borrowed it for a second meaning: faster time to revenue. Both are about closing the last gap — between a capability and the place it finally pays off.
Get in touch
Every strong engagement starts with a direct conversation. Reach out, and we will arrange a time to talk through your product, your targets, and whether FTTR is the right partner for the road ahead.
FTTR Telecommunications Consulting & Research — Charlotte Metro, NC